15Love

15Love

Introduction

Introduction

15Love is a concept project showcasing AI-powered brand development. From zero to full campaign in two weeks.

Year

2024

Industry

Fashion / Sports Lifestyle

Scope of work

/

Social Content

/

Commercial

/

Branding

Timeline

2 weeks

Introduction

15Love is a concept project showcasing AI-powered brand development. From zero to full campaign in two weeks.

Year

2024

Industry

Fashion / Sports Lifestyle

Scope of work

/

Social Content

/

Commercial

/

Branding

Timeline

2 weeks

The Concept

The Concept

The Concept

15Love is a fictional tennis lifestyle brand we created from scratch. No client brief. No existing assets. Just an idea: what would a premium tennis fashion brand look like if we built it entirely with AI? The answer: campaign visuals, print assets, digital out-of-home formats, and social video content. A complete brand world, ready for launch.

A showcase of what's possible when AI meets creative ambition.

The Approach

The Approach

The Approach

We developed everything. Brand positioning. Visual identity. Campaign imagery. Athletes in motion, lifestyle moments on and off the court, product shots that feel editorial rather than commercial. All generated with AI. All cohesive. All at a quality level that could compete with traditional production. This is what modern brand development looks like. From concept to campaign-ready in two weeks. No photoshoots. No talent bookings. No location scouts. Just focused creative work.

From brand concept to campaign visuals, print, DOOH, and social video. All in two weeks.